Archive for the ‘Extreme Fashion’ Category

  FASHION! I think I have a great eye for future fashion developments. During this semester at the University of North Texas, I have learned much about the fundamentals of fashion merchandising.  This Junior year, has given me first-rate insight and more passion that has been fueled with more fire for fashion. Over the course of the semester, I was given several e-portfolio pieces that included both a verbal and visual description. I have included several of my polyvore sets in this blog to understand my reasoning of the elements I chose to represent the trend of the following; an ethnic style to modernize and bring into mainstream, converge technology with fashion, along with sustainability and going green. I share my summary of presentations and hopefully you would also find interest of what the future my bring to fashion.

Many fashion designers are inspired by images, symbols, culture, or even an idea stemmed by someone else. I find that India has an emerging ethnic influence on Western culture through fashion.  India, a very traditional and conservative world, oftentimes understands the meaning of comfort and color. Between 2008 and 2012, the Indian fashion industry is expected to grow 178%. (Grail Research, 2009). I find India’s spiritual and political impacts, now adopted in the Western hemisphere.  Below you will see how I have added in my visual presentation, that the Nehri jacket/collared shirt, the drop-crouch pants, and jodhpurs boots for what I call “Indianizing” which is sure to follow in our future fashion trends.

   My next presentation, I introduced a new textile called Sonic Fabric. This textile was exciting because  Alyce Santoro, now resides in Marfa, Texas from Brooklyn, NY describes her discovery, “a beautiful, tightly-woven functional material” (Poole, 2011). Sonic fabric incorporates 50% polyester thread, and 50% audiocassette tape recorded with intricate collages of sound (Yoneda, 2009). Amazingly, after my researching on sonic fabric, I found that the sounds/music from the mix-tapes is integrated causing strands of different colors within the looped material (Santoro, 2003). I feel this trend can inspire those musical trendsetters like Lady Gaga and Nicki Minaj, as well as, fashion forward leaders in the business.

Lastly, have you made the switch from plastic to canvas? According to Reuseit.com, 500 billion to 1 trillion plastic bags are used every year around the world, which is about 1 million plastic bags used every minute (Mitchell, Plastic Bags? Bring Canvas Shopping Bags Instead). Indeed, plastic bags do take their toll. The U.S. Environmental Protection Agency estimates that in the United States alone more than 380 billion plastic bags, sacks and wraps are used each year. Americans throw away about 100 billion plastic bags each year,according to the Worldwatch Institute, as only 0.6 percent to 1 percent of them are ever recycled (Sixwise.com). Now that many have become aware of the hazards caused to animals, small children, and our environment, there has been a rapid onset for an eco-trend for use of canvas bags. Whole Foods stores have a campaign in place in which they give customers 10 cents off their bill for each

plastic grocery bag that they bring in and reuse (Sixwise.com). Not to mention the ever so popular “I’m not a plastic bag,” made by Anya Hindmarch, a London designer known for bags that range to $1,500 and beyond (Andrews, 2007). I imagine this ec0-trend of recycling plastic bags will transfer into designs and become a development of future fashions.

Guess we will see how my future developments stack up against the fashion world!

MB

References:

India‘s fashion industry faces challenges to go global. (2011). Retrieved 12, February, 2012, from http://www.bbc.co.uk/news/business-12802494

Sonic Fabric Needs Your Help. (2011). Retrieved February 26, 2012, from http://imprint.printmag.com/fashion/sonic-fabric-needs-your-help/

New! Sonic Fabric Fedoras Made From Recycled Cassette Tape. (2009). Wearable Technology. Retrieved February 26, 2012, from http://www.ecouterre.com/new-sonic-fabric-fedoras-made-from-recycled-cassette-tape/

 Plastic Bags? Bring Canvas Shopping Bags Instead. (n.d).  Deborah Mitchell. Retrieved on March 28, 2012, from http://www.volunteerguide.org/minutes/service-projects/plastic-bags

 Should You Ban Plastic Bags From Your Life:Six Reasons You May Want to Consider It.  (n.d.)Sixwise.com. Retrieved on March 29, 2012, from www.SixWise.com

Andrews, K. (2007, August 11). ECO-TREND: I’m not a plastic bag! Retrieved on March 31, 2012, from http://inhabitat.com/i-am-not-a-plastic-bag/

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Where shall I begin? I brought you an interesting creation by Suzanne Lee with fermented fashion, now I am compelled to bring you yet another innovative thought of fabric; it was only fair to post about both of these women whom share a unique story behind their attempt to enhance the quality of life for everyone. I wonder sometimes exactly how the mind could gather so many intriguing ideas to end up with one astonishing finished, yet tangible result. So I am excited to introduce designer Helen Storey along with chemist Tony Ryan that collaborated to proliferate apparel that filters pollution from the air, known as Catalytic Clothing. No, it has nothing to do with vehicles. Trust me, when I first came across the name of this brand, I seriously thought it was about a car part, you know the catalytic converter.  The whole reason why we are charged the $40 fee for a State Inspection, if you live in Texas, or like some other states such as, Tennessee you have a $10 emission fee just to ensure your vehicle does less harm in polluting the quality of the air.  The two main sources of pollutants in urban areas are transportation (predominantly automobiles) and fuel combustion in stationary sources, including residential, commercial, and industrial heating and cooling and coal-burning power plants (Socha, 2007). So hopefully, you have a mental impression of exactly where we are headed from here.  If not, I was going to tell you anyway.

Inhale

Helen Storey and Tony Ryan state that Catalytic Clothing is a radical partnership bringing together the worlds of fashion and chemistry with the potential to clean the air we breathe (Dezeen Magazine, 2011). I will try not to lose you with all the compositions and terminology of chemistry. For the fabric that is being developed by Catalytic Clothing, photo catalysts are delivered to the surface of the clothing during the traditional laundry procedure as an additive within a standard product such as a fabric conditioner. The active agent is packaged within a shell that is attracted towards, and subsequently binds to, the surface of the clothing during the washing cycle. In the final product, when the fabric comes in contact with air or water, the photo catalysts break down the pollutants they encounter, thus purifying the medium. Pollutants that are not immediately broken down are, like normal clothing, washed off during subsequent laundering (Meryn, 2011).

If the entire campus at the University of North Texas wore clothing that was able to filter pollution, just imagine how great it would feel to know the air consumed could add to your life. Scientists at Brigham Young University and the Harvard School of Public Health found that life expectancy in 51 U.S. cities had increased by about three years in recent decades and that at least five months of that time could be attributed to better air quality (McKinnon, 2012).  In the meantime, I guess we will be waiting to exhale all the pollutants that we are sometimes oblivious to, and for the next best fabric that could truly be the fabric of our lives.

MB

References:

Meryn, Richard. (2011, August 17). Fabric that Purifies Air: Green Fashion with Catalytic Clothing. Retrieved March 15, 2012, from http://www.industryleadersmagazine.com/fabric-that-purifies-air-green-fashion-with-catalytic-clothing/

Socha, Tom. ( 2007, September 9). Air Polltion Causes and Effects. Retrieved March 15, 2012, from http://healthandenergy.com/air_pollution_causes.htm

 McKinnon, Shaun. (2012, January 29). A battle to breathe. Retrieved March 14, 2012, from http://www.usatoday.com/USCP/PNI/Nation/World/2012-01-29-PNI0122met-air-risks_ST_U.htm

Catalytic Clothing by Helen Story and Tony Ryan. (2011, June 15). Retrieved March 15, 2012, from http://www.dezeen.com/2011/06/15/catalytic-clothing-by-helen-storey-and-tony-ryan/

Timex TX54 disposable nail watch design concept

Time flies when you are busy creating an idea built from technology and wise experimentation. The world was introduced to this concept named, “Timex 2154,” in 2004 with collaborated help from Core77 (Core77 Army, 2012). Core77 held a global design competition and surprisingly everyone, Timex was only the runner-up. Timex may only be the honorable mention, but still a winner for staying power since renamed in the 1960s (Timex History, 2007). I had a Timex many, many, many, well not that many years ago, that I could only wear for a short period of time since the watch always knew when to pull the hair from my wrist.

Timex, one of the best known watch companies in the world, reached its milestone 150th Anniversary this year. Throughout its long and rich history, Timex has remained at the forefront of advanced technology, developing iconic and internationally recognized timepieces. From the first mass-produced, affordable pocket watches to Indiglo night-light, the company’s propriety watch illumination technology, has been driven by the advancement of state-of-the-art timekeeping (Timex TX54, 2008).

Timex was also known for completely dominating the low-price market, with designing for women first, then in 1961 established men’s wristwatches (Jamaluddin, 2008). There is no update as of yet, if this will even come into fruition, but I surely hope so, perhaps year 2154? I am not into the nail polish phenomenon. No O.P.I. bandwagon sponsor here. However, I am sure Nicki Minaj, Justin Beiber or even Zoya would love to add their name to this disposable look, and create quite the stir in the streets. I would not be surprised if you see men “rocking” this cool concept, since some may think nail polish is a bit extreme. Have you ever thought about the price of such a design? No publication yet found on the price for the TX2154. If I had a hand in deciding the price point, I would probably sell the watches like contacts, a box of 6 for about $39.99. Maybe one day, we can truly see this wearable technology manufactured and produced for the masses. In the meantime, I give it two thumbs up!!

Excuse me, but do you have the time?

References:

Timex History. (2007,  May). Retrieved March 8, 2012, from http://www.pmwf.com/TimexOnlineMuseum/TimexHistory.htm

The Core77 Army. (n.d).  Retrieved March 7, 2012, from  http://www.core77.com/about/

Timex TX54 Disposable Nail Watch Timex 2154. ( 2008, July 22). Retrieved March 7, 2012, from  http://ubuntuforums.org/showthread.php?t=867334

Jamaluddin, A. Nail watch: The future of telling time? (2008, July 18). Retrieved March 6, 2012, from http://news.cnet.com/8301-17938_105-9993957-1.html

All things living

Fashion innovators are commonly known by name such as Alexander McQueen, CoCo Chanel, Beau Brummel, and many others that have shaped fashion through an artistic view through contoured structures, colors, and style. I extend this invitation to learn about a new extreme fashion innovator, Suzanne Lee and the story behind why her perspective is astonishing to the fashion industry.

Suzanne Lee, Director of a project & Senior Research Fellow at the Central Saint Martins University of the Arts of London also author of a book titled, “Fashioning the Future: tomorrow’s wardrobe,” (“A Conversation with Suzanne Lee, Sustainable Fashion Innovator”,  2011)  has worked along side scientist to create a craft like none other, extreme fashion, to say the least.

Suzanne’s concepts remind me of memories of my dog’s infamous ear dog chews. The reminisced fact of stepping on what feels like a wet noodle after hours of my Chihuahua’s chewing and gnawing at his attempt to completely devour this morsel of what seems to be delicious. Or visions of the movie, “Silence of the Lambs,” where Buffalo Bill, the creepy killer that configures a woman’s suit made out of his victim skin. Are you visualizing where I am headed yet? Let the journey begin.

I introduce a mixture comprised of sugar, green tea, and microorganisms-called microbes, joined together in a bathtub to soak, ferment, and left to grow into a raw material that is actually wearable. This is quite unbelievable; you can close your mouth now. I had the same reaction after reviewing this astounding creation myself. The grasp of this possibility still has me puzzled like mahjong.

Microbes: The material that grows

I am almost 100% positive many would feel “grossed out” by the thought of wearing a living germ for the sake of being fashion forward. Imagine, your favorite jacket made from epidermis-not your skin but someone else’s. What type of hanger would you use? Maybe something made out of bones. Did you know toothpaste is made out of animal bones (“9 Surprising Items Made With Animal Ingredients,” 2011)?  Would you consider owning a “meat dress” designed by Franc Fernandez? Interesting to know that clothing can came from all things living. Gross, but extremely innovative.

                                                         

  


Make it yourself tote bag

 Suzanne Lee, takes top honors for not only attempting to create sustainable clothes but for thinking way beyond the outside of the box and inside of what we know is “alive and well”. The picturesque scenes are presented through this story to understand exactly what has been conceptualized. Enjoy the videos below-as it is much harder to explain this excogitation in words.

Suzanne Lee discusses how you can grow your own clothes:

Still not convinced on “bio couture”!

MB

          References:

A Conversation with Suzanne Lee, Sustainable Fashion Innovator.  (2011, July 27). Samantha Micheals: The Atlantic.com. Retrieved February 14, 2012, from http://www.theatlantic.com/national/archive/2011/07/a-conversation-with-suzanne-lee-sustainable-fashion-innovator/242644/

Chua, Jasmin Malik (2010, July 10). BioCouture: U.K. Designer “Grows” and Entire Wardrobe from Bacteria. Retrieved from http://www.ecouterre.com/u-k-designer-grows-an-entire-wardrobe-from-tea-fermenting-bacteria/

TED. (2011, May).  Suzanne Lee: Grow your own clothes [Video file]. Retrieved from http://www.ted.com/talks/suzanne_lee_grow_your_own_clothes.html

Suzanne Lee: Biocouture-growing textiles [Video file]. Retrieved from http://www.designboom.com/weblog/cat/8/view/11565/suzanne-lee-biocouture-growing-textiles.html

9 Surprising Items Made with Animal Ingredients. (2011). Retrieved February 14, 2012 from http://www.care2.com/greenliving/9-surprising-items-made-with-animal-ingredients.html?page=10